Peopledesign
Through Peopledesign’s holistic process, we were able to rebrand from a marketing perspective – but also reset our strategy. ESI reported a 40% growth rate following the first major adoption of strategies.
Mark Rhoades
President, Fellowes Contract
The Laker Effect program is overwhelmingly popular with all constituencies, and we owe that success to your leadership and expertise.
Nancy French
Senior Director of Communications, GVSU
I have worked with a number of creative agencies and can say with confidence that Peopledesign is one of the very best I have encountered.
Matthew Darin
Global Brand Management, Amway
Insights
We publish, teach, and speak on our insights and philosophy.
Brand Identity Essentials
Our book is available in six languages and is in its second edition.

“A model for clarity in a field that rarely has any.”
– Ralph Caplan
Introduction | 100 Principles for Building Brands
Download Brand Framework | Brand Audit Template | Course Curriculum
